By Ani Morgan
With their stark edges and luminous hues, crystal geodes could be considered nature’s version of abstract art. Designed by Bill Greening, the new Barbie Crystal Fantasy Collection is a love letter to the beauty of these natural wonders. A Barbie Signature Member Exclusive, the enchanting amethyst-inspired doll is the first in this series – and as chic and commanding as they come.
Wrapped in a purple chiffon gown with glittering accents, this jewel-toned beauty is a study in polished elegance and powerful luminosity. A true maximalist, she wears a striking geode crown with matching wrist cuffs, while her platinum hair reveals a statement-making streak. The pièce de résistance is the genuine amethyst gemstone that adorns her neck and completes the look.
“This new line is inspired by the interest in crystals and the properties and energies they’re believed to possess,” says Bill. Indeed, the origins of crystal healing go back thousands of years, and the practice is widely embraced today, with people collecting and charging these magnificent minerals directly in the sun for increased potency. “Amethyst is often associated with healing, calming, balance, and peacefulness,” he continues. And it’s easy to see why. One look at its iridescent palette evokes an immediate sense of calm – everyone could use more of that!
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Amethyst is a complex stone, with striking jagged edges and variegated hues ranging from pale lavender to deep lilac, violet, and plum. This richness is captured in the doll as well. She radiates with an ethereal, almost pure and translucent presence similar to crystals themselves. “We wanted to keep true to the colors of the amethyst crystal and carry tones of lavender and purple though her fashion, accessories, makeup and hair,” says Bill. “The Grecian style of her dress complements the fantasy theme of the stone and crystal well.”
When asked about his favorite detail, Bill shared “I love that her crown, bracelets, and lace-up heels carry the crystal theme from head to toe. They look like shards, giving the doll a magical and mystical feel,” he shares. “Of course the most important detail is that her necklace is made from an actual amethyst. I love that we were able to give this doll such precious and special detail.”
A doll this stunning deserves an equally jaw-dropping backdrop – and thankfully, that vision came to life through both photography and packaging. The photoshoot set can only be described as a crystal dreamscape. (See behind-the-scenes photos of the set below!) Reminiscent of a glowing ice sculpture, it has a modern, almost otherworldly point of view which carries over to the unique package as well.
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“When we started to ideate this new Crystal Fantasy series, we brought our package team in very early in the process,” says Bill. “I shared my vision and my mood boards and they came up with this unique light-up concept that really drives home the magical, mystical vibe of the doll.” A first for Barbie Signature packaging, this truly elevates the element of fantasy in every way.
The first Barbie Crystal Fantasy Collection doll is a Mattel Creations exclusive that’s only available to Barbie Signature members. It's a Gold Label release that retails for $100, with a 3-doll limit per member. Start your collection today with this amazing amethyst doll!
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